One of the many advantages of TI22 is that after applying TI22 to your device it will have an invisible layer that will protect your device from harmful EMF radiation scratches and scuffs for up to one year. This layer reaches the full hardness of 9H on the Mohs scale of mineral hardness, which is a scale that characterizes scratch resistance, and is similar to Sapphire, Ruby or Corundum. Its almost as hard as a Diamond.

The first one is easy, cellular frequencies vary between 450–2000MHz, but 800 or 900 MHz is the most common. The power emitted by a cell phone varies over the course of the call (higher when making initial contact, which lasts a few seconds). It can go up to 2 Watts at the start of a call, and can go down to .02 Watts during optimal operation [2]. Of course, most people barely use cell phones for calls, but I am using this example as a worst case scenario, because the phone is not right by your head when you are browsing Tinder.
“When symptoms are not addressed comprehensively– for example, using symptom amelioration without simultaneous elimination of exposure – cell membrane adverse reaction and damage continue to occur while the patient is assuming the cause of the problem has been eliminated. This lulls patients into a false sense of security, causing them to aggravate their exposures through the increased use of their wireless devices. When the damage reaches a critically harmful level, even the symptom amelioration can no longer be sustained by the damaged cells.”
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Although recall bias is minimized in studies such as COSMOS that link participants to their cell phone records, such studies face other problems. For example, it is impossible to know who is using the listed cell phone or whether that individual also places calls using other cell phones. To a lesser extent, it is not clear whether multiple users of a single phone, for example family members who may share a device, will be represented on a single phone company account. Additionally, for many long-term cohort studies, participation tends to decline over time.
2. Our products are designed to provide an anti-radiation barrier between the device and the body. This way, the devices are still usable and able to send and receive signal out of the non-shielded side while shielding the EMF away from the body. Because of this, you will only see a reduction in EMF levels on the shielded side of the device. The test you have conducted shows the highest levels from anywhere around the device.
The electromagnetic spectrum is broken up into two parts based on whether small doses of that radiation can cause harm: ionizing radiation and non-ionizing radiation. Ionizing radiation—UV, x-rays, and gamma rays—has enough energy in one photon (quantized minimum packet of light) to remove electrons from atoms or break apart chemical bonds. It is because of this potential for cancer-causing DNA damage that you wear a lead vest when you get x-rays at the dentist and you are advised to wear sunblock when you go out in the sun. One can’t avoid natural (radon, cosmic rays when you are up in an airplane) and man made (diagnostic x-rays) sources of ionizing radiation completely, but it is reasonable advice to minimize exposure when possible.
Then there is non-ionizing radiation, which encompasses the vast majority of light we are exposed to: visible light from lightbulbs, infrared light from an oven and from people, gigahertz light from our wifi, megahertz light to/from our cell phones, and radio waves hitting our car radio. They are not harmful in small doses because one photon does not have enough energy to ionize atoms and/or break apart molecules. In very large doses, non-ionizing radiation can be harmful. For example, a visible light laser with sufficient power (at least several hundred times more than a legal laser pointer) which is concentrated in a small enough spot will burn your skin and do worse things to your eye if it gets in there. And those of us who are old enough, remember the gerbil-in-a-microwave flash animations which went viral 17 years ago [1] as a humorous (but not exactly factual) representation of what would happen if you microwaved a live rodent.

As our video points out: Measurements will vary with signal strength and other factors and that includes ambient energy. I talk about ambient energy in a lot of my videos-it's the energy that's in whatever environment I happen to be measuring in that's coming from a source of wireless energy that isn't the subject of what I'm measuring.  My home is not a lab of course, but fortunately it's always measured very low for RF radiation. 
Current regulatory standards (SAR Test) only protect us from thermal or heating risks; yet, many hundreds of laboratory studies have found that low-intensity, non-thermal exposure to cell phone radiation can promote carcinogenic mechanisms. Moreover, research on humans has found that 25 years of mobile phone use is associated with a three-fold risk of brain cancer.  –Joel M. Moskowitz, Ph.D. School of Public Health. University of California, Berkeley
Since 2001, the FCC has allowed manufacturers to test phones at a distance of up to one inch from the body to account for the use of a holster. In a 2012 report, however, the Government Accountability Office, the Congressional watchdog agency, noted that many cell phone owners actually keep and use their phones right next to the body, so these outdated testing policies could result in radiofrequency (RF) radiation exposure greater than the FCC’s legal limit (GAO 2012). The GAO report concluded:
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The following is an excerpt of a typical conclusion published in a scientific journal about the links between EMFs, cell phones and health: "Epidemiologic research shows a low degree of association, inconsistency and missing dose-effect relations. A biologic mechanism of action is still debatable. No harm to human health has been shown. Conclusion: There is no scientific basis as to the harmful effects of EMFs on human health."
You hit the nail on the head when you say that distance is key when it comes to EMF exposure. The solutions you sell will definitely help provide that separation. That said, our products are different in that they shield the user from EMF while allowing them to use the device as they normally would, without needing to hold their device by a rope or placing it in a faraday cage that eliminates signal altogether.
Third, most of the studies published so far have focused on adults, rather than children. (One case-control study looking at children and teens did not find a significant link to brain tumors, but the small size of the study limited its power to detect modest risks.) Cell phone use is now widespread even among younger children. It is possible that if there are health effects, they might be more pronounced in children because their bodies might be more sensitive to RF energy. Another concern is that children’s lifetime exposure to the energy from cell phones will be greater than adults’, who started using them at a later age.
Experts suggest that mobile phone users can take a number of precautions to reduce any possible health risks. Almost all agree that the best step is to keep mobile phone conversations short and to a minimum. Many believe that so-called hands free kits reduce the risks by cutting the amount of electromagnetic radiation entering the brain. They also recommend that users buy phones with external aerials so that it is as far away from the head as possible when in use. Similarly, it is believed that phones with a long talk time are more efficient and produce less powerful emissions. Users are also advised against buying handsets with a high “SAR” value, which means it emits more radiation.
In one type of study, called a case–control study, cell phone use is compared between people with these types of tumors and people without them. In another type of study, called a cohort study, a large group of people who do not have cancer at study entry is followed over time and the rate of these tumors in people who did and didn’t use cell phones is compared. Cancer incidence data can also be analyzed over time to see if the rates of brain tumors changed in large populations during the time that cell phone use increased dramatically. These studies have not shown clear evidence of a relationship between cell phone use and cancer. However, researchers have reported some statistically significant associations for certain subgroups of people.