Again, non-ionizing radiation — the radiation from cellphones — doesn’t have enough energy to break our DNA, and therefore, we have traditionally thought, it couldn’t cause cancer. But there is some question about whether it’s as harmless as was once believed, or whether there might be another mechanism at play, other than direct DNA damage, that could lead to cancer or other biological problems.

Like we talked about in the last section, SAR limits that are reported are the maximum possible radiation emitted from the device, however, this level is not what is common with the regular use of the device. Just because one cell phone has a higher maximum SAR level, doesn’t mean that the radiation level of normal use isn’t higher or lower than another device with a different maximum SAR level.
There are few if any references to actual studies in published, peer-reviewed journals that support the claim that Aires, or any other, cell phone shield actually works. The "Researches" page contains a superficially impressive list of sciencey-sounding titles and findings supposedly demonstrating the importance of using cell phone shields, all of them in Russia for some reason.
Just as inevitably, worries about brain cancer spawned a market for products that supposedly protect cell phone users. For $62, you can order a Delta Shield, a thin polyester patch that contains a microchip that allegedly renders cell phones harmless. Users are instructed to place the patch on their cell phone battery. The similar BIOPRO Cell Chip, sold online for $35, attaches to the outside of the phone. The penny-size WaveShield 2000 Gold, selling for about $25, fits on the earpiece.
But, dear reader, don’t think we’ve reached a “case closed” moment: Unfortunately, even the best evidence on cellphones and brain tumors is far from ideal. Remember, these cohort studies are still observational research — not experimental studies like RCTs. That means they can’t tell us about causation, and there are still many ways they could be biased.
The guidelines recommend keeping phones away from the body when they’re not in use—in a backpack, for example, rather than a pocket—and sleeping with phones away from the bed. People may also choose to use speakerphone or a headset to make calls, rather than holding the phone to their heads. (They should remove their headsets when they’re not in use, though, as these devices also emit small amounts of RF frequency.)
Well, Loyd really does seems like a guy with great intentions! However, he has put too much faith in Pong’s SAR testing, and SAR guidelines in general — to the point he no-longer believes his own eye’s when nothing is observed on his trusty RF meter.   Which proves (Using an RF Meter) there is absolutely no real reduction in actual radiation coming from the front of the phone when a pong cell phone case is used.

The peer reviewers did have some quibbles with the study; some wished it could have lasted longer (the rodents were exposed to radiation for two years) to catch later-developing tumors, for example, but others on the panel noted that the longer a rodent lives, the more likely it is to develop tumors regardless of radiation, making it harder to find the signal in the noise. Others wanted the researchers to have dissected the rodent brains more than they did, to seek hard-to-find tumors. But they noted that science is an iterative process; the study wasn’t perfect, but it’s better than anything that’s been done so far.
ShieldMe  On the ShieldMe site is a message from Wireless Connection CEO Rose Vitale addressing issues with the cellphone industry and she makes some good points.  As far as how ShieldMe works she states, " Our ShieldMe cases help deflect up to 99% of the harmful EMF, RF or microwave radiation emitted from a cellphone while carrying around or when on a call." The demonstration of the SheildMe case shows levels that like the "EMF protection cellphone cases" is many many times higher than levels EMF expert Larry Gust follows as a certified building biologist.   
SafeSleeve was founded in California by two Engineering graduates (University of Cal Poly San Luis Obispo) Cary and Alaey, with a desire to make a difference. They wanted to develop a product to help simplify, protect, and enhance the lives of their increasingly busy, tech dependent peers, family and friends. This is apparent in the highly efficient and useful, yet stylish designs and branding of SafeSleeve products. 
The frequency of radiofrequency electromagnetic radiation ranges from 30 kilohertz (30 kHz, or 30,000 Hz) to 300 gigahertz (300 GHz, or 300 billion Hz). Electromagnetic fields in the radiofrequency range are used for telecommunications applications, including cell phones, televisions, and radio transmissions. The human body absorbs energy from devices that emit radiofrequency electromagnetic radiation. The dose of the absorbed energy is estimated using a measure called the specific absorption rate (SAR), which is expressed in watts per kilogram of body weight.